Having a trucking business has been difficult throughout the pandemic. It has been a tough year, which means your profits are probably only a fraction of what they would normally be. This can be a difficult start to any business’ work calendar. Morale is probably low, you feel like giving up and money is a little too tight to be comfortable. Here are three ways that you can help your trucking business increase revenue after the tricky year of the pandemic and lockdowns, to help you feel a little more motivated about this working year.
#1 Sign Onto A Shipment Broker Such As Shiply
This can be a good way to get in extra business for your company, whether it is to find courier loads to fit your schedule or getting courier jobs that will be enough to get your business back on the right track.
It can be a really easy way to get some extra money in the door if there is work available in your area. It can also be a good way to earn some extra money from someone who you wouldn’t normally work for. It can be a good way to get your brand name out there and an excellent way to help your business get back on its feet.
#2 Think About Your Website
You need to think critically about your website. If you don’t feel that it is reflective of your business and your services, the likelihood is that you are going to need to give it a reshuffle and an upgrade. You also need to think about the last time you updated it, as what you will probably find is that you have an inaccurate or a slow web page, which will never leave a good impression with potential customers.
Your website will be the first port of call for every potential customer after they have seen your business advertised, and if they think your website doesn’t make the grade or isn’t relevant, they are going to click away, meaning you are going to miss out on potential revenue.
#3 Save Money Where You Can
This can mean choosing different ways of advertising; it can be done by cutting any unnecessary costs and it can mean saving up a small amount of profit from each job. However, it can also mean making sure your vehicles and equipment are properly maintained. This can be a huge way to save money.
By booking in your vehicles for a small check over in between each job, you will not only ensure your employees’ and your own safety, but you will also save money by doing little fixes now – and not waiting until something breaks and costs a huge amount of money to fix. Preventative maintenance can stop a lot of bad things from happening, and if something goes wrong on the job it can mean that your business gets a bad name. It’s a good precaution to take if you want jobs to go smoothly.